Casablanca
Elegance and Cultural Fusion: The Casablanca Brand
Origins and Design Philosophy
Casablanca was founded in 2018 by Charaf Tajer, a French designer of Moroccan origin, as an ode to the city of Casablanca, where his parents met and from which his cultural roots stem. Inspired by the aesthetic of this Moroccan city, the brand blends European elegance with luxurious lifestyle details, achieving a cultural fusion that combines both French sophistication and the warmth of Morocco. Each Casablanca collection offers a vibrant view of fashion that celebrates art and design, capturing the essence of a refined and exotic life.
A Growing Brand with a Global Presence, Already at Gallery
Despite its short history, Casablanca has managed to capture the attention of the industry and consumers worldwide, especially through its presentations at Paris Fashion Week, where it has gained recognition for its distinctive style and ability to tell stories through fashion. The brand continues to evolve and explore new influences, always maintaining its essence of luxury and sophistication with a playful and colorful touch, positioning itself as a leading brand in the world of contemporary fashion.
This creative and cultural approach has made Casablanca a luxury brand with a unique identity, appealing to both nostalgia and modernity, offering a unique view of fashion that connects the past with the present in a timeless way.
"Après-Sport" Fashion with Touches of Luxury
Casablanca stands out for its focus on "après-sport" style, a trend that combines the comfort of sportswear with the sophistication of high-end fashion. In Gallery, you will find their collections, which range from t-shirts and sweatshirts to silk sets with prints inspired by tropical landscapes and Moroccan architectural details. With the inclusion of high-quality fabrics like silk and cashmere, and a vibrant, warm color palette, Casablanca has become synonymous with a luxurious, relaxed lifestyle, suitable for both everyday wear and special occasions.
Commitment to Craftsmanship and Exclusivity
Each piece from Casablanca reflects the brand's commitment to craftsmanship and exclusive design. Attention to detail is key in the manufacturing process, with each garment showcasing exquisite finishes and a careful approach to quality. The brand has also collaborated with major names such as New Balance, launching limited editions of its products and showing an innovative approach that attracts an international audience. Casablanca represents not only visually striking fashion but also celebrates an aspirational, cosmopolitan lifestyle.